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LPGA Invests In Shot-Tracking System In Anticipation Of Legalized Sports Gambling

As legalized gambling is moving into more and more states, sports leagues are working quickly to be ready to facilitate the ability of their fans to consume their games and events in this entirely new way. Much of this push revolves around the enhanced data available to fans and, in turn, to gamblers on the competition, and determining how to deliver what fans want in a convenient and unencumbered package. Golf is one of the sports that benefit from increased viewership, once gambling is fully implemented nationwide.

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